Privacy Policy

Last Updated: June 2025

Effective Date: June 2025

Last Updated: August 2025

Go SimplyFit LLC (“Go SimplyFit,” “we,” “us,” or “our”) respects your privacy and is committed to protecting it. This Privacy Policy explains how we collect, use, and share your information when you use our mobile application (the “Challenger App”), website, and related services (together, the “Platform”).

By using our Platform, you agree to the terms of this Privacy Policy. If you do not agree, please do not use our services.


1. Information We Collect

When you create an account or interact with the Challenger App, we may collect:

Required Information: first name, email address

Optional Information: last name, phone number

Non-Personal Information: limited technical data such as device type and aggregated app usage statistics for performance and analytics.

We do not collect precise location data or automatically sync sensitive health metrics from your device.

Payments: When you make a purchase through the app, payment processing is handled securely by Stripe, our authorized payment processor. Your payment details (such as credit card or banking information) are transmitted directly to Stripe over a secure connection. Go SimplyFit does not store or have access to your full payment information on our servers.

2. How We Use Your Information

We use the information described above for purposes including:

To create and manage your account

To provide access to educational and coaching content

To improve our app functionality and user experience

To respond to customer support inquiries

To communicate with you about updates, services, or promotions (you may opt out at any time)

To comply with legal obligations

We do not use your data for cross-app tracking or targeted advertising.


3. Sharing Your Information

We may share limited personal information with:

Service Providers: We use GoHighLevel (GHL) for analytics, customer management, and communication tools.

Legal Authorities: if required by law or to protect our rights.

Business Successors: if Go SimplyFit undergoes a merger, acquisition, or transfer of assets.

We do not sell your personal information. We do not share your phone number or opt-in data with third parties without explicit consent.


4. Data Retention

We retain personal data only as long as necessary to provide services or meet legal obligations:

- Account information is retained until you request deletion.

- Analytics data may be stored in aggregated or anonymized form for up to 24 months.

When data is no longer needed, we securely delete or anonymize it.


5. Data Security

We take reasonable technical and administrative measures to protect your information. However, no method of storage or transmission is completely secure. Please contact us immediately if you suspect unauthorized use of your account.


6. Your Rights & Choices

You have the right to:

- Access or update your account information

- Request deletion of your account and personal data by contacting us at [email protected]

- Opt out of promotional communications at any time

At this time, account deletion requests must be submitted via email.


7. Children’s Privacy

The Challenger App and Platform are designed for adults and are not intended for children under 13. We do not knowingly collect information from children. If we discover that a child under 13 has provided personal information, we will promptly delete it.


8. International Use

Go SimplyFit LLC operates in the United States only. While the app may be accessible elsewhere, it is not intended for use outside the U.S., and all data processing occurs in the United States.


9. Changes to This Policy

We may update this Privacy Policy from time to time. If material changes are made, we will update the “Last Updated” date at the top of this page. Continued use of the Platform means you accept the updated terms.


10. Contact Us

If you have questions or requests regarding this Privacy Policy, contact us at:

Go SimplyFit LLC

955 E Main Street
Suite E PMB 2026
Lexington, SC 29072

Email: [email protected]